EFFECT OF STRATEGIC PLANNING PRACTICE ON ORGANIZATIONAL PERFORMANCE IN THE CASE OF COOPERATIVE BANK OF OROMIA

Abstract

The purpose of this study is to investigate effect of strategic planning practice effect on organization performance at cooperative bank of oromia S.C head office Addis Ababa, Ethiopia. By using the six dimensions of strategic planning practice (process element, techniques, dissemination, integration performance measures, communication and participation.). The study used descriptive and explanatory research designs. 260 samples taken from 739 employees by Using Stratified sampling techniques the target population consists of supervisors, managerial and non-managerial employees of cooperative bank of oromia. Primary data is utilized in this study, gathered with the aid of questionnaires and 217 responses obtained. Descriptive analysis (mean, standard deviation) and multiple linear regression analysis was used to analyses the data. By SPSS. The studies indicated independent variables have an effect on organizational performance, and out of the six predictor variables integration and process element were found to have significant effect on organizational performance of cooperative bank of oromia S.C. Finally, the company is recommended to give priority to the significant dimensions of strategic planning practice i.e., integration and process element and also the company should focus on the others four variables.